Whenever a new blogger thinks about monetizing a blog, the first thing which strikes in his mind is Google Adsense PPC advertising program. This trusted pioneer has been industry leader in contextual, video or image advertising over the years with highest partner sharing ratio
. Dreaming of having an approved Adsense account is quite satisfying but getting a new Adsense account approval is quite a task now a days. Especially for the contextual blogger from sub-continent countries as because Google has become quite strict approving new applications. The Adsense application process
itself has changed dramatically in recent time. So you have to be distinctly flawless before applying a new account. A small margin of error can shatter your dream of getting Adsense account approval.
There could be number of reasons why Google won’t approve your application. I will try to pin point each and every reason that could cause disapproval and explain the possible solution in this detail post. If you have applied before and got a rejection for whatever reason (While disapproving Google basically mention the reason like insufficient content, but sometime they don’t), don’t worry, try to follow this guideline, rectify your errors and reapply and you will certainly get what you are craving for.
Honestly, I am not going to reveal any secret magical way to get Adsense account approval. Google has already explained what it takes to get through here, here and in here. What I will do is to rephrase, simplify, explain why they need to get done and what might possibly went wrong if you had a prior rejection with possible solution.
Things need to do or check to get Adsense account approval:
Before jumping into main article let me tell you I got another account approval a week back just by following below mentioned check list.
Note: Well, this guideline is applicable solely for contextual application. I will create another post on different other mediums through which you can apply for Google Adsense.
End of this article I have made a special question answer section where I tried to give solution of those questions which people basically asked related to adesnse approval.
I will divide this guide in two parts for better understanding and for you to check whether everything is in place or not.
A) General Guideline – Initial Basic Requirements
B) Specific Adsense Approval Requirement.
We will start checking with General guideline:-
Well, requirement is simply, loud and clear. You have to be at least 18 years. If you are not, apply on behalf of your mom, dad or bro, anyone from your family you can count on.
This specific requirement is only applicable for blogger who are from sub-continent countries like India and China. If you belong to USA or Canada, you can even apply in a month after creating a new website with decent content in it.
** Note – The Key requirement is here “Active website for 6 months” that most people mistaken with “domain age“. I have often heard applicant complaining ” I have done everything what it takes to get Adsense approval but still not getting through”. When I check , I often see, the domain age may be 2-3 years old but the website was completely inactive and owner has just started posting content 1-2 months back. I am afraid to say, you are not going to get through with that. I would strongly suggest don’t go with domain age. Keep regularly posting quality content for at least 5-6 months before you apply for Adsense.
In their adsense policy page Google has clearly mentioned, you wouldn’t get away with an adsense account approval if your website contains any of the followings:
- Copyrighted Material
- Violent, Weapon related content or any content that advocate hatred against anyone, group or organization
- Any illicit, mature or adult content. (It could be bit confusing because the concept of adult or mature content may be vary from country to country. So the question arises; “how do I know whether my content violets Google Adsense adult content policy or not?” To clear this confusion Google has given the instruction in its guideline that if you are not sure about the content, the thumb rule is: if the content is not suitable for any child to see not even for educational purpose, or you can’t watch or view the page with your family member or colleagues at work, then the content certainly not qualified to be approved.)
- Alcohol, Drug and Tobacco related
- Hacking, gambling or any other illegal constant
B) Specific Requirement for Adsense approval- Now this part is absolutely critical for approval. There are number of things you need to set right before you apply. Here they go:
As I said before Google has made drastic changes in requirement in recent time and this is one of them. Google does not entertain free domain extensions like www.domainname.wordpress.com or www.domainname.webs.com anymore. You got to show your professionalism as a focused and serious publisher by applying through a top level domain like yoursite.com, yoursite.org or yoursite.net.
Forget about Adsense for a moment and let me ask you one thing? What is more important to you; saving a couple of USD or having a successful blogging carrier? If you are using sub domain just not to spend about $10/year, then let me tell you, those sub domains are absolutely horrible to SEO perceptive, hard for people to remember and quite vulnerable to existence because those company can close your domain anytime they want! All your hard work could go in vain just in a moment. Can you really afford to take that risk just to bargain couple of USD?,
By far the most crucial requirements of getting adsense account approval. If you are unable to furnish your website or blog with sufficient standard content, you are nowhere close to get an approval.
In a contextual blog what we offer? Information, right? If that is not up to the standard mark then how could we hope that our blog would be a preferable destination to any advertiser?
So now the questions are;
- What defines quality?
- How many article should I have in my blog that will ensure confirm adsense approval?
- What should be the length of each content?
- Quality guideline: Adsense application reviewer team takes quality measure quite seriously. In order to increase the number of post if you pile up your blog with gibberish content that sends a very wrong signal and they treat your blog as a spam. To ensure the quality your article should be well researched, fully informative, nicely structured and cleanly presented. Just try to think from a reader’s perspective, why would you pick a website which has nothing significant to offer? If you keep producing great content that will not only ensure Adsense approval but also improve incoming traffic which will eventually unveil opportunity to income from other sources like affiliated income, product review etc.
- No of post requirement: Well, it will be quite difficult to pin point the number of posts it requires in a blog because Google never disclosed any threshold mark. I got my approval with about 40 blog posts and I have seen it went smooth for other bloggers too, who had about 40-50 posts on their blog. So, if you have unique and relevant blog post around that ball park figure, you shouldn’t have any problem.
- Standard length of the content: If you write descriptive, well informative blog post, you really don’t need to worry about post length because most of the cases it will go beyond 1000-2000 word count. The idea is to write valuable informative post that your blog reader will be benefited out of it. So you should keep writing as long as the subject demands to go on. Unless you are fully satisfied that you have covered every bit of information you wanted to put in, don’t stop writing. According to guideline 300 words post is good to go but if you really want to add value to your blog and actually earn from Adsense, (getting an adsense approval is one thing and earning from adsense is a complete different ball game) I strongly suggest you, do not go for minimum blog post length.
Not critically crucial but still pretty important factor. You blog should have a nice looking, clean clutter free design that is easy to navigate. Untidy blog themes are not user friendly and Google doesn’t like that at all. If you are using a very fancy yet cluttered design or any free theme, I would strongly suggest you to consider investing required amount of money on your blog design improvement. If you are running your blog on WordPress, you could find plenty of nicely coded theme on Stuidio Press, Thesis or My MyThemeShop’s sites.
A professional looking easily navigable site improves the chances of getting adsense approval and having your own unique logo and favicon, would add a cherry on cake.
- About us: Must have page. If you don’t have one yet, create before you apply for adsense. Simply describe your identity and what you share in your blog and that will help you to establish your visibility among your blog readers.
- Contact us: Another important page for Adsense approval. Now here use the same name and email address you applied for Adsense as contact person and contact email respectively. It helps you to convince Adsense review team that you are the same person who owns the website, runs it and also applied for Adsense.
- Disclaimer: If you share any content in your website that may influences your reader to take any financial decision then you should clearly disclose what your responsibility is if they suffer any financial loss.
According to Google Adsense compliance, once you have an approved Adsense account you can simultaneously use any other third party add network on your website along with Adsense adds. But if you have prior approved any or multiple third party add network account like Chitika, Infolinks or Kontera and you are displaying add on your website, it is highly recommended to drop them off for a while before applying for Google Adsense. During verification if Adsense reviewer team finds you have multiple add displayed on your website they get the impression, you don’t even care about readership, all you are craving for money.
Number of visitor is certainly not the factor because when I got approved I hardly had 20-25 page views/day. All you need to care about the quality of your blog post, design and paving the way for natural traffic sources. If you keep adding great content, share them on social media and keep building natural back links, traffic will come automatically from search engine, social media or referral.
Many newcomers make the blunder by going for paid traffic like Paid-to-click (PTC) or paid email service. Google has categorically mentioned traffic to your website should not come from any paid sources.
I know it is quite obvious and almost all of you are already using Google Analytics and webmaster tools but still as this post is for beginners as well and they might have missed it.
Google Analytics and Webmaster Tolls are two amazing tools for website owners to check traffic statistic and website health status. Trust me, regardless you are applying for Adsense or not you really can’t afford not to use them. Well, eventually in time they will immensely help to monitor and improve your website performance. Integrate them with your website before submitting Adsense application.
I have already mentioned before, you won’t get Adsense Account approval if you upload any copyrighted material in your website. And that includes Images too! Some people unknowingly make mistake copying images from Google or flicker which are copyright protected (means you are not allowed to use without owner’s permission) and use them in their web content. They are completely unaware of the fact those images are the culprit their applications are getting rejected. Google basically return with the massage “website does not comply with our quality guideline” while rejecting the application and applicant wonder what could be the reason of disapproval.
Additional check lists:
Over to you:
- Hiding domain information is a good precaution measure against possible threat but I would strongly suggest you to keep it open for Adsense team to crosscheck against the information you have provided in your account details. Holding the same name as domain owner and Adsense applicant earns you trustworthiness.
- Your blog should be fully launched and it should not contained any part under construction status.
- Do not hide any page from navigation. If you want, you can do that after getting approval.
- You should not create any Category that does not have any post under it.
- Make sure there is not a single broken link within your content or in entire website. Use any online broken link checker software to check that.
- Submit sitemap to search engines.
Honestly, I never got rejection. Not even once. But I can still sense the agony people go through when they get rejection from Adsense team. I have seen there are plenty of people screening for help everyday in adsense forum but they hardly get any helpful reply. So I decide to start a special question answer section here. You can ask any question related to Adsense application and I would try my best to return with best possible answer from my end. If you have tried applying multiple times and still got rejection, I would request you to go through the above check list, make the necessary alteration and try again. Even if that doesn’t work out, leave a comment with the issue or shoot me a mail to admin(at)socialnetworkingking(dot)com and I’ll personally scrutinized the issue and lend you a hand with free Adsense Consultancy service. In addition to that, I will list all those issues in the end of this article that more people can get benefited with that.
Best of luck with Adsense application to you all.